Who else wants to be all things to all people?
by Debra | Oct 15, 2009 | Niche Marketing, What's Your Key Message?
MARKETING MYTH #2: “Marketing doesn’t work as well today as it once did.” THE TRUTH: If your marketing isn’t working, it’s likely due to a ineffective and incomplete Marketing Message. Don’t blame “marketing” when it’s really the message...7 Marketing Myths Blocking Your ROI
by Debra | Sep 30, 2009 | Niche Marketing, SEO Gets Organic Ranking, Social Media Marketing, Video Marketing, What's Your Key Message?
Measure your marketing not by its cost, but by its Return On Investment. Are you happy with the results of your marketing? 99% of business owners want MORE from their marketing dollars, time, and effort. If that’s you, stay tuned… Over the next 7 posts I...Your philosophy, not the economy, determines your income
by Debra | Sep 16, 2009 | Niche Marketing, SEO Gets Organic Ranking, Social Media Marketing, Video Marketing, What's Your Key Message?
No surprise—income is down, unemployment is up, even slippery savings are piling up—people and businesses are holding onto their cash as if we were heading toward the GREAT RECESSION. Or lost in it. It’s getting tougher just finding a pair of ears willing to listen to...What’s the single biggest marketing challenge you face?
by Debra | Aug 11, 2009 | Niche Marketing, SEO Gets Organic Ranking, Social Media Marketing, Video Marketing, What's Your Key Message?
“Half the money I spend on advertising is wasted; the trouble is… I don’t know which half!” ~ John Wanamaker Dear Business Owner, What entrepreneurs like you tell me again and again is they wish their marketing dollars brought in more business. They know...